CSU-Pueblo Alumni Association

Web Writing Guidelines

Usage and Writing Style

External Affairs has a comprehensive Usage and Writing Style Sheet that address editorial questions specific to the University. The following excerpt addresses the usage of the Colorado State UniversityPueblo name.

Contact External Affairs for a complete version of the Style Sheet. When writing the University‘s full name or truncated version, there are no spaces between Colorado State University or CSU and Pueblo.

Using the University’s Name

Apply the following when writing about the University.

• On first reference of the University name in copy, ALWAYS use Colorado State University–Pueblo. On subsequent references, CSUPueblo or University may be used.

• The word “university” on second or subsequent reference is capitalized when referring to CSUPueblo, but not when used as a general term.

• When writing the University‘s full name or truncated version, there are no spaces before or after the hyphen between Colorado State University/CSU and Pueblo.

• The use of “CSU-P” is not allowed as a reference to the University.

Content and Grammar

Copy and content also should reflect the University’s brand attributes by being smart, targeted, and positive. Grammar, punctuation, and spelling should follow the Associated Press Stylebook (www.apstylebook.com).