Colorado State University - Pueblo administrator to earn Distinguished Service Award
PUEBLO – Cora Zaletel, executive director of external affairs at Colorado State University-Pueblo, will receive the Distinguished Service Award next month from District VI of the Council for the Advancement and Support of Education (CASE) for more than 20 years of outstanding achievement and exemplary professional service to CASE and District VI.
The award will be presented at the first-ever joint conference by CASE Districts V and VI in Chicago on Dec. 11 at the Sheraton Hotel and Towers. CASE is an international association of more than 3,500 colleges and universities, primary and secondary independent and international schools, and nonprofit organizations in 74 countries. The organization serves educational institutions and the advancement professionals who work on their behalf in alumni relations, communications, development, marketing and allied areas. CASE maintains headquarters in Washington, D.C., with offices in London (CASE Europe, 1994), Singapore (CASE Asia-Pacific, 2007) and Mexico City (CASE América Latina, 2011). CASE District VI includes advancement professionals from public and private K-12 and post-secondary schools in Colorado, Iowa, Kansas, Missouri, Nebraska, North Dakota, South Dakota, and Wyoming.
“I’m extremely appreciative of Cora’s ability to bring CSU-Pueblo regional and national visibility through her work with CASE,” said CSU-Pueblo President Lesley Di Mare.
Criteria for the award includes active involvement in the advancement profession for a minimum of eight years, including professional employment with CASE VI member institutions for at least eight years, regular attendance at CASE VI meetings, volunteer service to CASE sponsored conferences, programs, and activities, and outstanding achievement in the total spectrum of endeavors represented by CASE’s objectives for the advancement profession.
Zaletel has been an active CASE member since she entered the higher education field in 1989 and has served on the CASE VI conference committee every year since in some capacity from a session presenter, track chair, and contest judge to program chair and award dinner emcee. She has served two separate terms on the CASE VI District Board, from 1995-1998 and from 2007 – 2012.
In 1998, she was appointed to the CASE Commission on Communications and Marketing and served a four-year term. The Commission consists of 17 advancement professionals from all types of CASE member institutions who frame and direct research related to communications and marketing programs and activities; evaluate practices and establish professional standards for the profession; and provide advice and counsel to CASE leadership to ensure that the organization's programs, products and services reflect current knowledge and emerging trends.
She also co-chaired the national CASE/AIR (Association for Institutional Research) conference in 2001.
As executive director of external affairs at CSU-Pueblo, Zaletel oversees the communications, marketing, and community relations operations and serves as the University’s spokesperson. She joined the CSU-Pueblo staff in July of 2002. A native of Des Moines, Ia., Zaletel earned bachelor’s and master’s degrees in English from Emporia State University (KS) and has completed all but her dissertation toward a doctorate in Educational Policy and Leadership from the University of Kansas.
She worked as a reporter and in corporate communications before beginning her career in higher education as news bureau director at her alma mater Emporia State in 1989. She spent 13 years at ESU in numerous capacities as director of university relations and later as director of advancement communications, a faculty member, and director of educational programming at the National Teachers Hall of Fame.
Zaletel is a graduate of Leadership Emporia, Leadership Pueblo, Leadership Program of the Rockies, and has served on numerous boards besides CASE, including the Higher Education Association of the Rockies, the Pueblo Kiwanis Club, and the Pueblo Community Health Center Foundation. She also has chaired and served as a member of the Advisory Council for Communications and Public Affairs for the American Association of State Colleges and Universities.